Ongoing Researches: Department of Business Administration

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  • Finance 
  • Capital Markets
  • Banking & Insurance
  • SME
  • Financial Institutes and Markets

Qualitative research in accounting and management control systems
Accounting issues in the public sector and not for profit organizations
Governance, accountability and performance measurement systems in the public sector
Role of accounting technologies in organizational change
Financial, administrative, and cultural aspects of management control systems.

  • Country-of-Origin (COO) effect,
  • B2B buying behavior,
  • Consumer buying behavior,
  • Market Efficiency, Time Series Behavior of Trade.
  • Quality Management
  • Lean Production
  • Investment Climate
  • Higher Education

  • Diffusion of Management Accounting Practices
  • Management Accounting Change and Innovation
  • Behavioral Management Accounting
  • Governance
  • Tax
  • Public Finance Management
  • Street food
  • Informal enterprise 
  • Branding for micro business  
  • Human Resource Management , Effective Recruitment, Soft skills, People Analytics
  • Earning Quality
  • Corporate Governance
  • Financial Flexibility
  • Behavioral Accounting
  • Aviation Marketing
  • Tourism Marketing
  • Organizational Behaviour
  • Educational Psychology

Human Resource Management

Strategic Human Resource Management

Strategic Management



Informal Sector

Street Food Branding

Gender issues

  • Finance, Banking, Insurance, Financial Institutions, Micro Finance
  • Corporate Finance & Governance.
  • Finance for Climate Change
  • Financial Economics.
  • Growth & Labor Economics.
  • Market Crash.
  • Consumer Behavior and Digital Marketing 
  • Energy knowledge and consumption behavior
  • Tourism and Hospitality
  • Cognitive Dissonance in Packaging
  • Equity and commodity market  co-movement
  • Luxury Brand Marketing