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On September 17, 2024, the Department of Business Administration at East-West University organized an insightful seminar for the Supply Chain Management (MKT 418) course titled “An Overview of FMCG Supply Chain and Procurement.” The session was led by Mr. Zahedur Rahman, Executive Director-Operation at Maheen Dizayn Etiket BD Ltd., a seasoned professional with extensive experience in the fast-moving consumer goods (FMCG) industry. The seminar was attended by Mr. Md. Anamul Hoque, the faculty member of the course. 

Mr. Rahman covered several key topics, including the critical functions and activities involved in supply chain management. He provided valuable insights into the operations and procurement processes within the FMCG industry, highlighting how efficient supply chain management plays a pivotal role in ensuring the availability of goods in a highly competitive and fast-paced market. 

The interactive session allowed students to explore real-world applications of supply chain strategies and understand the procurement challenges and solutions specific to the FMCG sector. The discussion also shed light on how procurement decisions can affect overall business performance, especially in terms of cost management, product quality, and sustainability. This seminar not only broadened students’ understanding of supply chain dynamics but also gave them a practical perspective on how theoretical concepts are applied in industry.